How to choose a nonprofit to support

Updated June 12, 2026 · Good Circles

To choose a nonprofit to support, start with the cause you care about, confirm the organization is a verified 501(c)(3), and check that it’s transparent about its work. With Good Circles you can then fund the nonprofit you pick automatically — a share of every local purchase, at no extra cost.

Start with the cause, then the organization

Pick the issue that matters most to you — hunger, education, animal rescue, your local school — then find a reputable organization working on it. Local groups are often easy to verify and easy to see results from. Browse causes »

Verify and vet

Confirm the organization is an IRS-verified 501(c)(3), look for clear information about its programs and impact, and prefer groups that are transparent about how money is used. Good Circles only allows verified 501(c)(3)s to receive funding.

Fund it without spending extra

Once you’ve chosen, you don’t need to write a big check. With Good Circles, a share of every local purchase you make funds your nonprofit automatically — and you save about 10%. See how it works »

Fund the cause you choose, automatically

Pick any verified 501(c)(3) and a share of every local purchase funds it.

Browse causes

FAQ

How do I choose a nonprofit to support?

Start with the cause you care about, confirm the organization is a verified 501(c)(3), and prefer groups that are transparent about their programs and impact.

Can I fund a nonprofit without donating money directly?

Yes. With Good Circles, a share of every local purchase you make funds the nonprofit you choose automatically — and you save about 10%, at no extra cost.