First 200 Mississippi businesses are Founding Merchants
For local businesses
Stop paying 15–30% to sell. Keep more, and give it back to your community.
Every other marketplace takes a cut of your sale — 15% on Amazon, ~20% on Etsy with ads, up to 30% on the delivery apps. Good Circles takes a 1% fee on profit, so you keep about 89% of your profit. The money those platforms were extracting goes instead to your customer (they save ~10%) and to a local nonprofit they choose — turning every sale into loyalty and community impact. Free to join.
The fee isn't the cost — the extraction is
A 15–30% platform cut isn't a marketing expense — it's margin leaving your community for a server farm in another state. The marketplaces in the middle have made themselves the most expensive part of a local sale, while the people who actually make and sell the goods keep less and less. Good Circles is built on the opposite premise: the intermediary should be the cheapest part of the transaction, not the costliest.
So we take 1% of profit and redirect what the other platforms were skimming into two places that actually grow your business: your customer's pocket (about 10% back, which brings them back) and a local nonprofit (which gives your store a reason to be chosen). Same sale, different rails — and the value stays local.
Where every dollar of a $100 sale goes
Example: a $100 sale with $50 of cost. The platform's cut is what leaves your community.
Amazon (15%)
$15.00 to the platform
$0 to your customer
$0 to your community
You keep $35.00 profit
DoorDash (30%)
$30.00 to the platform
$0 to your customer
$0 to your community
You keep $20.00 profit
Good Circles
$0.40 to the platform
$10.00 to your customer
$4.00 to your community
You keep $35.60 profit (pre-tax)
You keep more here than on Amazon ($35.00) or DoorDash ($20.00) — and the $15–$30 those platforms pocket becomes $10 for your customer and $4 for a local nonprofit. No ad spend, no credit card processing cost to you, and the community giving is tax-deductible. Run your own numbers (and the after-tax view) in the calculator below.
Pre-tax profit shown. Figures from the published fee schedules (verified 2026-06-22) and the Good Circles 10% / 10% / 1% model.
Calculator
See what you'd keep
Your price, cost, tax rate, and current ad spend. This uses your numbers — not a sales pitch — to show your after-tax profit on each platform and the total local value of every sale.
Your platform
$0.00
after-tax profit / sale
Good Circles
$0.00
after-tax profit / sale
Total local value created per sale
$0.00 on Good Circles vs $0.00 on your platform
your after-tax profit + your customer's savings + community funding
Line-by-line, per sale
| Per sale | Platform | Good Circles |
|---|---|---|
| Revenue (list price) | ||
| Less: customer savings (10%) | ||
| Less: COGS | ||
| Less: platform fee | ||
| Less: ad / marketing | ||
| Less: card processing | ||
| Less: donation (deductible) | ||
| Taxable / pre-tax profit | ||
| Less: income tax | ||
| After-tax profit | ||
| Memo: customer saves | ||
| Memo: community funded | ||
| Memo: your after-tax cost to deliver that value | — |
Illustration only — not tax advice. Deductibility depends on your entity, income, and how the arrangement is characterized; confirm with your CPA. Competitor "fee" is the typical published all-in rate (verified 2026-06-22); set the fee and your ad spend to your real numbers.
Switching from a specific platform?
Leaving DoorDash, Uber Eats, or Grubhub →
Keep your restaurant margin instead of handing over 15–30% per order.
Selling on Etsy →
Turn the fees you pay into customer savings and local impact.
Running Groupon deals →
Stop discounting 50% and splitting the rest — keep your margin and your customers.
Selling on Amazon →
~15% referral plus ad costs — keep your customer and your margin instead.
Selling on eBay →
~13% final value fees plus promoted listings — there's a lower-fee, local option.
Reselling on Poshmark or Mercari →
Trade a 10–20% cut of your sale for a 1% fee on profit, local-first.
Freelancing on Fiverr →
Keep your 20% instead of handing it to the platform — sell services locally.
Paying per lead on Thumbtack →
Stop paying for shared leads you lose — customers, not bids, with no lead fees.
On Angi leads or a contract →
No leads to buy, no membership, no annual contract — a 1% fee on profit.
On a booking app (StyleSeat, Booksy, Vagaro) →
Bring new local clients without a ~30% first-visit fee or a monthly subscription.
Run your own Shopify/Square store? →
Lowest fees, but you find every customer — add a local channel at no ad cost.
New to cause marketing? 40 questions, answered →
What works, what to avoid, and how giving can be built into every sale.
Compare every marketplace →
Amazon, eBay, Groupon, Poshmark, Mercari, Walmart and more, side by side.
How it works for business →
The full picture: fees, sales tax, founding status, and getting set up.
More platform comparisons are being added. In the meantime, the full comparison, the plain-English fee explainer, or jump straight to merchant signup covers them all.
Where this is going
The goal is bigger than a cheaper marketplace. Good Circles is building toward a local economy that provides every good and service people need below today's market cost, while the savings become household spending power, a slice of every sale passively funds local nonprofits, and the business keeps more of what it earns. When enough of a community's spending runs on these rails, the money that used to leak out compounds at home instead. You don't just sell on Good Circles — you help build that.
Questions
Selling on Good Circles — FAQ
What does it cost to sell on Good Circles?
It is free to join — no setup, monthly, or listing fees. You pay a 1% fee on profit only when you make a sale. That replaces the 15–30% commissions most marketplaces and delivery apps charge on the full price of every order.
Will I really keep more than on Amazon, Etsy, or DoorDash?
It depends on what you sell and where. Against high-fee platforms like the delivery apps, Groupon, Amazon, or lead-generation sites, you almost always keep more per sale on Good Circles. Against already low-fee channels like Etsy's base fees or your own store, your take-home is similar — the difference is that the margin goes to your customer (about 10% off) and a local nonprofit instead of to a platform. Use the calculator with your own numbers to see your real figure.
How do my customers and community benefit?
Customers save about 10% on local purchases, which is real spending power that stays in the local economy. And 10% of the merchant's profit on every sale funds a local nonprofit your customer chooses — a charitable contribution that may be tax-deductible (consult your tax advisor).
Who can sell — only product businesses?
Both goods and services. Restaurants, makers, retailers, tradespeople, salons, and service providers can all sell on Good Circles. Early access is underway in Meridian and Lauderdale County, we launch on schedule in September 2026 in the Jackson, Mississippi metro, and the first 200 Mississippi businesses become Founding Merchants.
Claim your Founding Merchant spot
Free to join. A 1% fee on profit only when you sell. The first 200 Mississippi businesses are Founding Merchants — permanently.