The basic steps
Set a specific, time-bound goal; pick a method that fits your supporters; tell a concrete story about the impact a gift makes; remove friction from giving; and thank donors promptly. Clarity and ease drive most of a campaign’s results.
Add a recurring, no-cost stream
Events and appeals are spiky. A no-cost shopping fundraiser adds steady, recurring revenue: supporters pick your nonprofit once, and a share of every local purchase they make funds you each month. See passive fundraising »
Why recurring matters
Predictable monthly income is far easier to plan around than one-off pushes. At about $72 per supporter per year, 500 supporters can mean roughly $36,000 a year — with no campaign to run. What is passive fundraising? »
Add a fundraiser that runs itself
Recurring, no-cost funding every time your supporters shop local.
For nonprofitsFAQ
How do I start a fundraiser for my nonprofit?
Set a clear goal, choose a method, tell a compelling impact story, make giving easy, and thank supporters. Add a recurring no-cost option like a shopping fundraiser for steady income.
What is the easiest fundraiser to run?
A no-cost shopping fundraiser is among the easiest: supporters pick your nonprofit once, and a share of every local purchase they make funds you automatically — no event to organize.