Recurring giving
Monthly-donor programs turn one-time gifts into predictable income. They take some setup, but a small base of recurring donors can stabilize a budget more than any single event.
Shopping fundraisers
A shopping fundraiser earns money from spending supporters already do — no products to sell. With Good Circles, supporters pick your nonprofit once and 10% of the merchant’s profit on their local purchases funds you each month. See passive fundraising »
Matching gifts and legacy giving
Employer gift-matching doubles donations at no cost to the donor, and planned or legacy giving builds long-term support. Both are low-effort once you make supporters aware of them. More ways to raise money »
Add the fundraiser that runs itself
Recurring, no-cost funding every time your supporters shop local.
For nonprofitsFAQ
What is the best passive fundraising idea for a nonprofit?
A no-cost shopping fundraiser is among the best: supporters pick your nonprofit once and a share of every local purchase they make funds you automatically each month, with no event to run.
Does passive fundraising actually work?
Yes, in aggregate. At about $72 per supporter per year, a few hundred engaged supporters can generate tens of thousands of dollars annually — recurring, with little ongoing effort.